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Overview of how data is modelled in

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Structured Data Templates

Structured data templates in JSON-LD format based on the vocabulary.

Inspired by the Structured Data Templates project of La danse sur les routes du Québec


Identification of values to modify in the templates

Templates are made available as a file containing data in JSON-LD format.

To facilitate understanding and use, explanatory notes have been included about the expected values and the format in which they should be entered. These notes have been placed between double dashes in French and in English. For example:

"url": "--URL complète vers la page Web concernée : Full URL to the relevant webpage--"

Once the template is used and filled with data, it should no longer contain double dashes. For instance:

"url": ""


The Event template is intended to represent information about single events, ie a show having a single representation. If your event has a series of performances of the same show, please add the Event Series template to the Event template to describe each individual performance as a nested entity1 within the ‘subEvent’ property’s array. Then change the top Event type to ‘EventSeries’.

For festivals, you can use one or more of the following templates to describe the festival edition as a whole, specific days within the festival, and/or individual events within the festival:

Please note that the festival templates are intended to represent information about the specific edition of a festival, for example Prismatic 2023 (equivalent to ado:Festival and wd:Q27968043). They are not intended to represent information about the festival as a recurring event (equivalent to wd:Q132241) or as an organization (equivalent to ado:FestivalOrganization and wd:Q108669279). For additional clarity on these different but related concepts, please consult WikiProject Cultural events.

Details on key properties


Enter a URI constituting a unique identifier of the event within the website domain. The event’s URI should be different from the web page’s URI, because a “real-world object” and the web page describing it are two distinct things (or entities) in Schema structured data.

For series of performances, in addition to the URI of the EventSeries entity, a distinct URI should be assigned to each performance using the Add-on for Event Series. Make sure that no individual performance is assigned the same URI as the first-level EventSeries entity.

For festivals, it is recommended to assign each individual event a unique URI if they are all listed on the same webpage.

If you are unable to assign a distinct URI to each event, including each performance of a series of performances, then it is preferable not to use the @id property.2


Enter additional types corresponding to the particular type of event. Refer to the Artsdata controlled vocabulary to identify the most appropriate type(s) of all performing arts event types. You can add as many additionalType properties as needed to properly describe the event. As a default, we recommend the type PerformingArtsEvent, which denotes “a performing arts work performed for an audience”.


Enter a title by which the event is most likely to be searched and recognized. This could be the same value as the name of the main artist ( and/or the name of the show (, depending on the popularity of each. Try not to exceed a length of 60 characters (for full display in results pages and calendars). Do not add any other information (such as location or date). Instead, enter this information using the appropriate properties.

For festival editions, include the year in the title, and for festival days, include the date or numbered day (e.g. Day 1).


Enter the date and time when the event begins, in ISO 8601 date format.

If possible, specify the timezone, including the number of hours offset from Coordinated Universal Time (UTC): . If you are not able to enter a timezone, then it is preferable not to enter any timezone value at all, rather than entering a dummy value (such as +00:00) or a default value that would not take into account changes between Standard and Daylight Savings Time. If no timezone value is specified, the time is assumed to be in local time.

If the event start time is unknown, or if the event is a full-day event, do not enter a time value or a time zone value.


Enter the information identifying and describing the place where the event is presented (is happening). The entity nested under the location property can be @type Place (a physical space) or @type VirtualLocation (an online space). In the case of a physical space:

For festivals, if the festival day and/or festival edition occurs in multiple venues across a locality (i.e. a town, city or region), it is recommended to use the location.address property without the postalCode and streetAddress subproperties.


Enter the canonic URL (i.e. “official URL”) of the event web page on the organizer’s website.

For series of performances, if each peformance has its own web page, enter each performance’s unique URL. Otherwise, enter the URL of the event series’ web page.

For festivals, if the festival edition or an individual festival event is described on multiple pages (for example, the home page, the full schedule page, and the day-to-day page), choose one page URL as the canonical URL and enter this same URL value in the structured data of each page.


Indicate whether an event is scheduled (with date), postponed (date to be confirmed), rescheduled (with new date) or cancelled.


Indicate if an event occurs in person, online, or is hybrid, meaning both on and offline.


Enter information identifying and describing the organization that is responsible for presenting the show or festival. It can be a presenting organization or a company self-presenting its own production (in which case, the same value would be entered under the performer property). You can add multiple organizer(s). Entities nested1 under this property are typically of @type Organization. Recommended properties for the nested entity include: name, url, and sameAs (with link pointing to a Wikidata or Artsdata URI).


Enter information identifying and describing the company, group or person(s) who is(are) responsible for performing the performance. It is possible to add several performer(s). The entities nested under this property can be of @type Organization, PerformingGroup or Person. Recommended properties for the nested entity include: name, url, and sameAs (with link pointing to an ISNI, Wikidata or Artsdata URI).


Enter at least one Offer or AggregateOffer type entity, including the URL of the event’s ticketing page. For more information about how to describe Offer type entities, consult Google’s documentation


For festivals, enter the time that admission to the festival day and/or festival edition begins, in ISO 8601 format. This property is intended to be used when the doorTime is different from the startTime of the first event within the festival schedule.


Enter the URIs of bridge identifiers3 that identify without any ambiguity the event and/or the entities nested within the Event type entity. When there are multiple values, list them within square brackets, one URI per line.

Always enter bridge identifiers in full URI format (rather than entering just the identifier’s string). For example, for the Wikidata ID Q596774, the matching URI is (note that the URI format is different from the web page URL format). ISNI, Wikidata and Artsdata all have their own user interface with their respective processes for searching an entity and retrieving its URI. Wikidata is particularly intricate in this regard: in order to retrieve an item’s URI, the user must right click on “Concept URI” in the left menu (within the “Tools” section), and then select “Copy link address”. For more information, consult these Recommendations Regarding Unique Persistent Identifiers in the Performing Arts.

The sameAs property can also be used to list social media event pages associated with the event, and social media and streaming platform accounts associated with a nested entity.

Here is a JSON-LD example of a nested @type PersonPerson entity described with the sameAs property. Please note that, for consision’s sake, several relevant properties were excluded from this example.

   "name":"The Ballad of the Runaway Girl",
   <!-- ... -->
   <!-- ... -->
  1. The term “nested entities” refers to entities linked to the Event entity through properties such as organizer, performer, location ou subEvent. These entities are things in their own right in the context. They can have a different @type from the first-level entity. They can be described with attribute-value pairs in the same fashion as the first-level entity. The “nesting” of entities within the first-level entity serves many purposes: it indicates that the first-level entity is the main entity of the web page; it explicitly and semantically describes the relationship between the first-level entity and the second-level entities; it removes any confusion as to which attribute-value pair relates to which entity. Nested entities are embedded as values within an attribute-value pair using curly brackets { }. Nested entities are usually indented in the code and in JSON-LD viewers, in order to help human readability.  2

  2. It is possible to generate a fonctional URI by appending a hash (#) at the end of the web page URL, followed by a string of characters that acts as a unique identifier for an event entity on the page (this string is called a fragment identifier. Let’s take this fictional example: In this exemple, the web page’s URL (and URI) is, while the string e1324 is an identifier that uniquely identifies an event in the websites events listing. Any character string is fine, as long as it is unique within the website’s domain. For example, it could be a local identifier in the website’s database. It could also be the date and time of the performance. It is not necessary for the fragment identifier to point to a tail anchor within the page’s body (for example, an id or name attribute): as long as the character string that follows the hash is unique, this satisfies the requirement of a canonical URL in the context of More information

  3. A bridge identifier is a globally unique persistent identifier (i.e., an identifier expressed as a permanent and dereferenceable URI) that is used by several information systems and can thus help reconcile entities across systems. Bridge identifiers therefore play a crucial role in enabling data sharing across systems. The ISNI, the Wikidata ID and the Artsdata ID are relevant bridge identifiers in the performing arts domain. The URIs of these bridge identifiers can resolve to either a web page (readable by humans) or RDF data (readable by machines) that provide descriptive information about the entity. For more information, consult these Recommendations Regarding Unique Persistent Identifiers in the Performing Arts